Africa travel specialist Bench Africa is Australia’s leading Africa travel company. In creating its website, Grin was tasked with ensuring it helped increase those searching the site to leads. Its efforts increased sales and ensured Bench remained the market leaders and the experts in the field.
The contemporary responsive site design, with innovative navigation, showcased the vast image library and extensive list of itineraries through clever and sophisticated site architecture. Grin was also commissioned in 2018 to design a quarterly digital magazine for their members, focusing on captivating imagery and subtle aesthetics to highlight their expertise in African travel.