Client

Flexicar

Project

Various

Focus

Branding

Art Direction

Graphic Design

App Design

 

 

Overview

Flexicar is a car-sharing service owned by Hertz. Appointed to evolve the brand style, Grin was responsible for creating a new eye-catching illustrated concept that could expand and contract for different applications + audiences.

The new design assets rolled out to an app, vehicle branding, wayfinding, online marketing and promotional collateral.

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