The campaign kicked off with a strong strategy and, with a tight timeframe, Grin delivered a comprehensive marketing effort that included photography direction, enticing ad copy, and eye-catching imagery across multiple channels. We created a variety of content, including social media assets, eDMs, tram decals, and product packaging, all designed to get Koala Cherries into as many hands as possible.

And guess what? The results speak for themselves. Not only did we exceed our sales targets, but we also saw a 30% increase in email subscribers, keeping the cherry love going all year round. This campaign was a huge success, thanks to a solid strategy and fresh, creative ideas that truly resonated with the audience.