Client

South Africa Tourism

Project

Booklet Design

Focus

Design Concept

Content

 

Overview

Due to the resounding success of Grin’s first booklet design for South Africa Tourism last year, we were tasked with the same job for this year – to design highly engaging material meant to excite suppliers, media, operators and agents for 2025 in South Africa.

We crafted a super engaging, content-packed booklet to spark some serious South African wanderlust. We handled it all – from the design concept to the copywriting, image retouching, layout design, and coordinating the featured experiences and properties. The feedback was unanimous; the booklet was easy to navigate and featured a design that met each traveller’s needs.

Have a project in mind?