A new campaign for Australia’s first casino.
Working with the theme of ‘Come Play’, Grin created the vivacious concept of bringing to life three customer avatars, caught up in the moment of total abandon at Wrest Point. Each character is surrounded by the pleasures that complex has to offer, from cocktails and dining to music and gaming. The high gloss Pop Art aesthetic has stretched to other campaigns and even to Wrest Point’s hotel stationery.